Take a listen to me geeking-out on running a business on the Stop the Noise Podcast

Frozen 2’s “Lost in the woods” song provides a great metaphor for business owners that regularly navigate uncertainty and corresponds to good reminders about the benefit of a roadmap.

To fully understand where you need to go, you first need to know where you are. Identify where you are on your roadmap and you’ll be better positioned to efficiently achieve your objectives. And that could lead to an opportunity for delicious cookies.